Why Flash Fiction is a Scam

It’s the latest trend in all the spec fic magazines.  Flash fiction!  Write a short story that’s anywhere from a hundred words to the upper limit of a thousand words or less.  Check it out!  More stories in one issue!  Isn’t that spectacular? Except that it isn’t.  It’s really a scam by magazine publishers.  It’s […]

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The Marketing Rule You Can’t Forget

Today’s guest post is excerpted from Perennial Seller: The Art of Making and Marketing Work that Lasts by Ryan Holiday, published on July 18, 2017, by Portfolio, an imprint of Penguin Publishing Group, a division of Penguin Random House, LLC. Copyright © 2017 by Ryan Holiday.

When I work on a project—with clients, but particularly with my own writing—I start by acknowledging a blunt but important truth: Nobody cares about what I have made. How could they? They don’t know what it is. And if they do know, still the average fan cares a lot less than I would like them to care. This too is undeniable—how can they care much about something they haven’t experienced the benefits of yet? They haven’t spent years living and breathing this thing like you have—not yet anyway.

Accepting your own insignificance might not seem like an inspiring mantra to repeat at the outset of a marketing campaign, but it makes a big difference. I always prefer to start from a place of reality, not from my own projections and preferences. Humility is clearer-eyed than ego—and that’s important because humility always works harder than ego.

Read the full articles at Jane Friedman.

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Fifty Shades and the Martian Self-Publishing Marketing Secrets

By Zachary Jarvis


When people think of an eBook success story, they tend to think about Fifty Shades of Grey. It was an eBook that was released by a small Australian company that also did print on demand and became a worldwide phenomenon. The Writer’s Coffee Shop didn’t have a big marketing budget, and so the legend that the success of the book came about by word of mouth began. But is the legend true?

Read the full article at The Independent Publishing Magazine.

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Release the Wyrd West!

Hey gang! Just letting you all know that the third book in the Wyrd West, The Vigil, is alive! It’s about twice the length of the first one, so the series is a full novel’s read now.  And now that there’s three, Amazon has even given me my own series page! Remember you can Pay […]

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